Direct Mail Marketing for Mortgage Lenders
Get your brand in front of homeowners and stand out from the competition with targeted, personalized direct mail mortgage marketing from mailing.com. Over the past 60 years we’ve helped dozens of banks, lending institutions, and mortgage brokers produce quality, cost-effective, engaging direct mail campaigns that provide value and increase your bottom line.
Generate More Leads and Fuel Your Pipeline with Mortgage Direct Mail Marketing Campaigns
Mortgage lenders provide a valuable service to homeowners, helping borrowers purchase a home, make home improvements, refinance their current loan for a lower rate, turn equity into cash, or to pay off debt. But in a crowded market it’s difficult for lenders to stand out. Direct mail is a proven and effective marketing channel for mortgage lenders to create awareness and build your pipeline. Here are few ways we help you succeed:
Mail Anywhere Permit
We mail nationally and drop-ship for our mortgage company clients on a daily basis. We also have a Mail Anywhere permit so if you don’t have one you can use ours. We make it easy!
Deep Industry Expertise
We print and mail millions of direct mail pieces for the mortgage industry each year giving us a ground-level understanding of your audience.
On-Time Guarantee
We never miss a deadline. Ever. Rely on us as your direct mail fulfillment partner to execute every campaign on time.
Personalized Content
Segment your audience data and personalize your message with variable data to increase campaign response rate.
Need a Mortgage Mailing List? We’ve Got You Covered!
Our team of data experts has over 25 years of mailing list and database experience to help you identify and target the homeowners that are most likely to respond to your campaign. We work with you to identify key audience attributes and ensure your list is complete, accurate, and ready to mail with the lowest USPS postage rates possible.
Target By:
- Name
- Address
- City
- State
- Zip Code
- Interest Rate Percent
- Interest Rate Type
- Dwelling Type
- Mortgage Date
- Rate Type
- Loan Type
- Homeowner Status
- Length of Residence
- Home Value
- Estimated Home Value
- Household Income
- Household Composition
- Age (min/max or both)
- Birth Month
- Education Level
- Gender
- Occupation
- Ethnicity
- Marital Status
- Presence of Children
- Donor/Charitable Contributions
- Year Home Built
mailing.com has been an absolute breeze to work with on all of our campaigns over the years. We have seen a positive ROI with every mailing and they have made our A/B testing process streamlined for our continued marketing efforts. Also, Sam, our rep has been helpful in supporting building targeted data lists when we need them! Highly recommend.
Doug, VP, Agave Home Loans
Appeal to Your Prospects with the Right Direct Mail Products
Direct mail for mortgage lenders comes in many shapes and sizes. Which format to use for your direct marketing solution depends on what you want to say, the type of campaign, and the actions that need to be taken. Consider campaigns to promote FHA, VA, conventional, and jumbo loans, cash-out refi opportunities, IRRRLs, reverse mortgages, first-time home buyer programs, non-owner occupied/investor loans, and even non-QM products.
Postcards
Postcards are a proven direct mail product when you want to make a big impact in a small space. They engage your audience, boost sales, and stand out in the mail, making it easy for your customers and prospects to quickly understand your unique message.
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Self Mailers
Folded self-mailers are an eye-catching and engaging direct mail piece that combines the visual impact of a postcard and the security and content length of an envelope mailer. Because there is no envelope, costs are lower and your audience is immediately wowed with visuals!
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Envelope Mailers
Envelope mailers are the perfect way to help your clients reach their target market and make a strong connection. They provide privacy for confidential messages, enable virtually unlimited content length, and have a professional feel that builds credibility and trust.
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Customer Service is a Cornerstone of Our Company
In addition to working directly with one of our expert Account Executives, every mailing.com partner is paired with a knowledgeable dedicated Project Coordinator. As a team, they are on-hand to answer your questions, provide project updates, and ensure every project is produced accurately and on time.
Award-Wining Customer Service
We Won Gold at the 2022 Stevie® Awards for Front-Line Sales & Customer Service.
Direct Mail Services From Concept to Mailbox
Mailing.com offers a full suite of high quality printing and mailing services that make it easy to create beautiful, bold, and effective direct mail campaigns with no drag on your internal team. We’re experts at securely processing and working with complex data and art files to produce 1-to-1 direct mail marketing pieces from start to finish.
Learn more about our 100% in-house direct mail services and what it’s like to work with us.
Working With Us–
Campaign Management
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Campaign Management
Our team of mailing experts will make sure your project goes out on time and on budget.
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Data & List Services
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Precision Printing
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Precision Printing
Decades of experience printing high quality mail pieces paired with state-of-the-art equipment.
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Personalization with Variable Data
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Personalization with Variable Data
Create one-to-one campaigns with variable data printing.
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USPS Verification & Mailing
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USPS Verification & Mailing
On-site USPS verification means no wait times, faster turnaround time, and guaranteed accuracy.
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Envelope Conversion
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Envelope Conversion
Make your direct mail campaign stand out with envelope mailers that offer a professional look, privacy, and personalization.
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Why Mortgage Lenders Rely on Mailing.com
We’ve partnered with some of the largest mortgage lenders in the country. There’s no project too big or too complicated. We have the production horsepower to accurately produce a variety of direct mail formats and maximize your postal discounts.
About mailing.com
Award-Winning Customer Service
Have a question or need to brainstorm? When you reach out you talk to a real person who knows your business, your account, and your campaign details. No chatbots. No long hold times. No support tickets. No exceptions.
On-Site USPS Verification
Rest easy knowing that your direct mail projects meet regulations and leave our facility ready for the mail stream immediately upon arrival at the USPS. This saves your campaign an average of 30 hours of wait time at the USPS.
Print & Mail In-House
When you work with us, your entire campaign is printed and mailed in-house which means we can guarantee quality and accuracy. When your project is done printing it goes directly to our mailing team for addressing, sorting, and mailing. No need to manage your print and mail separately.
Have a Project in Mind?
Our team of mailing experts is standing by to help.
Frequently Asked Questions
What printing capabilities do you have?
We specialize in two types of commercial printing: offset and digital. We have multiple offset presses, a handful of large digital presses. These presses allow us to meet our partners’ designs, volumes, and timelines seamlessly!
What kind of customer support is available?
Only the best! Our 1-to-1 approach ensures that your projects are supported by one of our direct mail experts. You always get a quick response from a real person, no bots, no long wait times, ever. And we’re proud to be backed by the gold standard of customer service recognition, The Stevie* Award.
What steps do you take to give me visibility to my delivery window?
We establish clear in-home dates for all mailed pieces which drive our production timing and delivery to the Post Office. For those who want delivery visibility, we offer a track-and-trace solution using Intelisent. Each mail piece has a unique IMB (Intelligent Mail Barcode) that the USPS scans at each stop in the mail stream. Using this tool, you can log in to see your mail’s current location, in most cases down to the local delivery unit.
Is there a limit on the amount of personalization you can accept?
Essentially, there is no limit to the number of data fields and personalization we can accept. Our clients send us data files with hundreds of fields we use to create 1-to-1 mailing pieces.
Do you have online ordering and is it secure?
Several of our partners have a custom web-based ordering process using our SFTP site. This can be developed for you if you request! Our network is protected with the latest SonicWall products as well as security-protected data servers.
