Automotive Direct Mail Marketing for Auto Dealers and Agencies
We print and mail for many of the country’s top automotive marketing firms, agencies, and dealerships. State-of-the-art equipment enables fast, accurate printing at enterprise scale. Combine that with more than 60 years of experience in the automotive industry and you have a recipe for success.
Increase Auto & Service Sales with Direct Mail Marketing
Direct Mail is the perfect compliment to your automotive marketing strategy, providing a potent brand experience that drives dealership traffic, service, and new car sales. Engage your prospects and customers with personalized promotions, service coupons, inventory updates, and loyalty discounts with no drag on your internal team.
Staying Power
Recipients keep direct mail advertising for 17 days on average. That’s a lot of time for your message to be seen!
Complements Digital Marketing
Studies show that utilizing both direct mail and digital marketing yields the best results.
Versatile
There are many types of direct mail, giving you many different ways to engage your target audience
Personalized Content
Segment your audience data and personalize your message with variable data to increase campaign response rate.
Successful Auto Dealer Campaigns
We’ve helped some of the largest auto manufacturers and dealers in the country connect with their audiences and drive sales, service appointments and foot traffic.
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Dodge Special Service Offer Personalized postcard offering a discount on Dodge service.
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Maserati Special Holiday Offer Holiday multi-panel self mailer proving customers with a special holiday discount.
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Surbaru Service Postcard Personalized coupons for Subaru service. Name, address, and nearest Subaru location were added using VDP.
The team at mailing.com are a breath of fresh air to work with. They are reliable, transparent, and produce quality work. Their responses are timely, and it is very apparent they are subject matter experts in the direct mail business.
Megan Lee, National Parts and Service Manager, Subaru
Appeal to Your Buyers with the Right Direct Mail Products
Direct mail for Auto Dealers comes in many shapes and sizes. Which format to use for your campaign depends on what you want to say, the type of campaign, and the actions that need to be taken.
Postcards
Postcards are a proven direct mail product when you want to make a big impact in a small space. They engage your audience, boost sales, and stand out in the mail, making it easy for your customers and prospects to quickly understand your unique message.
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Self Mailers
Folded self-mailers provide an eye-catching and engaging direct mail piece that combines the visual impact of a postcard and the security and content length of an envelope mailer. They are a popular option to showcase new makes and models, provide automotive service coupons (such as for oil changes), and maps to the nearest dealership.
Learn More Envelope Mailers
Envelope mailers are the perfect way to help your clients make a strong connection with their target audience. They provide privacy for confidential messages, enable virtually unlimited content length, and have a professional feel that builds credibility and trust.
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Customer Service is a Cornerstone of Our Company
In addition to working directly with one of our expert Account Executives, every mailing.com partner is paired with a knowledgeable dedicated Project Coordinator. As a team, they are on-hand to answer your questions, provide project updates, and ensure every project is produced accurately and on time.
Award-Wining Customer Service
We Won Gold at the 2022 Stevie® Awards for Front-Line Sales & Customer Service.
Direct Mail Services From Concept to Mailbox
Mailing.com offers a full suite of printing and mailing services that make it easy to create beautiful, bold, and effective direct mail campaigns with no drag on your internal team. We’re experts at securely processing and working with complex data and art files to produce 1-to-1 direct mail marketing pieces from start to finish.
Learn more about our 100% in-house direct mail services and what it’s like to work with us.
Working With Us–
Campaign Management
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Campaign Management
Our team of mailing experts will make sure your project goes out on time and on budget.
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Data & List Services
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Precision Printing
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Precision Printing
Decades of experience printing high quality mail pieces paired with state-of-the-art equipment.
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Personalization with Variable Data
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Personalization with Variable Data
Create one-to-one campaigns with variable data printing.
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USPS Verification & Mailing
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USPS Verification & Mailing
On-site USPS verification means no wait times, faster turnaround time, and guaranteed accuracy.
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Envelope Conversion
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Envelope Conversion
Make your direct mail campaign stand out with envelope mailers that offer a professional look, privacy, and personalization.
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Why Auto Dealers and Agencies Rely on Mailing.com
We’ve partnered with the largest automotive companies in the country and there’s no project too big or too complicated. We have the production horsepower to accurately produce a variety of direct mail formats, maximize your postal discounts, and drive results.
About mailing.com
Award-Winning Customer Service
Have a question or need to brainstorm? When you reach out you talk to a real person who knows your business, your account, and your campaign details. No chatbots. No long hold times. No support tickets. No exceptions.
On-Site USPS Verification
Rest easy knowing that your direct mail projects meet regulations and leave our facility ready for the mail stream immediately upon arrival at the USPS. This saves your campaign an average of 30 hours of wait time at the USPS.
Print & Mail In-House
When you work with us, your entire campaign is printed and mailed in-house which means we can guarantee quality and accuracy. When your project is done printing it goes directly to our mailing team for addressing, sorting, and mailing. No need to manage your print and mail separately.
Have a Project in Mind?
Our team of mailing experts is standing by to help.
Frequently Asked Questions
What printing capabilities do you have?
We specialize in two types of commercial printing: offset and digital. We have multiple offset presses, a handful of large digital presses. These presses allow us to meet our partners’ designs, volumes, and timelines seamlessly!
What kind of customer support is available?
Only the best! Our 1-to-1 approach ensures that your projects are supported by one of our direct mail experts. You always get a quick response from a real person, no bots, no long wait times, ever. And we’re proud to be backed by the gold standard of customer service recognition, The Stevie* Award.
What steps do you take to give me visibility to my delivery window?
We establish clear in-home dates for all mailed pieces which drive our production timing and delivery to the Post Office. For those who want delivery visibility, we offer a track-and-trace solution using Intelisent. Each mail piece has a unique IMB (Intelligent Mail Barcode) that the USPS scans at each stop in the mail stream. Using this tool, you can log in to see your mail’s current location, in most cases down to the local delivery unit.
Is there a limit on the amount of personalization you can accept?
Essentially, there is no limit to the number of data fields and personalization we can accept. Our clients send us data files with hundreds of fields we use to create 1-to-1 mailing pieces.
Do you have online ordering and is it secure?
Several of our partners have a custom web-based ordering process using our SFTP site. This can be developed for you if you request! Our network is protected with the latest SonicWall products as well as security-protected data servers.
